Mark White Lures, based on Kauai, Hawaii, are handcrafted from ceramic rather than the resin used by most Hawaiian makers — a background rooted in Mark White's career as a professional potter with a master's degree in Ceramic Arts. After moving to Kauai in 1978, White started experimenting with ceramic topwater lures around 2000, and founded Mark White Lures in 2006 with a trio of shapes: slants, pushers, and bullets.
Each lure is fired in a kiln before being painted, giving it a completely different manufacturing process from typical resin-poured heads. Luremonger is an authorized dealer for Mark White.
